16 years and $250MM worth of incremental sales experience at your finger tips.
Running an online business is hard, making it grow profitably is harder.
Let us do the heavy lifting. In 7 weeks we are going to cut through the BS and bad takes and give you actionable steps to making your website faster, clearer and more profitable. You are going to have more traffic, better traffic, higher conversions and lower CAC.
You will learn:
-Mental Models that are keeping you down and how to reframe your thinking.
-How Google reads and grades your website and how to position yourself for the most optimal scores.
-How to really know what your customers want and how to talk to them so they know you know.
-How to set up the perfect home page to convert.
-How to set up perfect product landing pages and product detail pages to convert.
-How to reduce your ad spend and get explosive growth
Fall 2023 Cohort to Make Your Website More Money!
Join the wait list with other Business Owners and Operators who are ready for more profits!
Save your space in line for our last cohort of the year! Join the wait list today before this opportunity for less stress and more profits expires.
We won't send spam. Unsubscribe at any time.

DTC Playbook is broken
See why the "best practice" hacks don't work and what to do instead to make your site more profitable.

SEO isn't keywords
Learn what a search engine actually measures and how to get your site it's full credit.

Reduce your media spend
Most (98%!) of your traffic should be organic, learn how to get off the media hamster wheel and get qualified traffic to your site.

Your customers' needs
Learn how to find exactly what your customers' need and want and how to make a site that speaks to them.
Your website, but better.
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Does it feel like Google is out to get you? That everything to do with online business is pay for play? Have you tried all the "hacks" only to be in the same place you were? Does it feel like you can't catch up to your media spend or that decent margins are impossible online?
That's all about to change.
This is a no BS guide to how the internet actually works and how to use that information to your (profitable) advantage.
Katharine McKee has almost two decades of experience building end to end digital commerce. She has created over $250MM in incremental revenue for her clients and has an average of 600% growth per client. Join this course where she will take you through the back end of how the algorithms really work and how to position your website to take advantage of them.
